The end of the year is finally here, so where are the sales? As you may know, this is the best time of the year for retail sales. Things are usually hot, pumping, jumping and all the rest. However, economically things aren't sitting too well for lots of us and so spending is on the down low.
I don't know about you, but I've actually been hesitating on when to fill up my gas tank, because I'm hoping for lower prices. I've actually seen $1.99 once in the last few days. I think I was dreaming, because I haven't seen it since. At the time that I saw it, I didn't need it being that I had a full tank of gas.
Anyway, I sell toys, if you didn't know it already and sales are down. I'm wondering if things will get better once black Friday shows up. We'll see. I'm looking forward to it. Now, I'm just working to keep the customers from leaving my store. Once they leave, if they abandon cart, I'm sending them emails and calling to see if there is anything I can do for them. Are you following up on your abandoned cart sales?
I recently got news that I can sell little Harley Davidson diecasts. They are pretty cool too. They don't come with
Harley parts, but they're awesome gifts. One of the things I like about selling toys is that there is a great range from babies to adults. You know, some adults just never grow up, LOL! Oh well, I haven't added the little Harleys to my site yet, but I will be doing so before Black Friday.
How are you preparing your website to retain customers and maximize conversions? I'd really like to know.
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